KeyLimeTie is excited to announce that you helped us make it to Round 2 of the Intuit Small Business Big Game challenge! Thank you so much for all of your votes and support.
You can vote once a day, every day until Oct. 13 to help us make it to Round 3. The ultimate goal is winning a Super Bowl commercial!
We are so pumped that our product, MojoBistro, is nominated for a 2013 Chicago Innovation Award!
We feel like celebrating. What better place to hold a celebratory dinner this weekend in Chicago than Mastro's! Before you try to bribe the hostess into giving you a last minute reservation, check out our Restaurant Rave that was previously posted on MojoBistro's blog. Go Bears!
Mastro's Steakhouse, Chicago: Review by Kate Currin Seiferth
The first time we dined at Mastro’s on Dearborn in Chicago,
the server asked us if it was a special occasion. It wasn’t for us, but it was
clear why she asked. This place oozes sophistication with its polished finery,
high-end menu, high-class servers, bustling bar, and cosmopolitan crowd. You
definitely want to dress up for this dining experience because Mastro’s
Steakhouse was clearly created for birthdays, anniversaries, and any occasion
worth celebrating in style with fantastic food and even better company.
Even though we had reservations, we
started off our evening in the lively bar area. Once you enter the doors of
Mastro’s, the effervescent bar crowd beckons with the nightly piano bar and
entertainment. We squeezed up to the bar and ordered Mastro’s Cosmos, which
came clad in a billowing fog of dry ice. The bar customers oohed and awed all
around us and I saw at least three ladies immediately order Cosmos. The
pleasant hostess then escorted us to a cozy, semi-private table in the upstairs
dining room. Even in the dining room, the diners were buzzing with excitement.
People clearly love to be in this place.
All around us were seafood towers,
which is obviously a popular appetizer on the menu. Pick and choose what you
want on your seafood tower. We went for the oysters Rockefeller appetizer and
they were delicious. No time for salad. We dove straight into the Mastro’s
bone-in filets cooked medium rare and served perfectly to our order on a
sizzling plate. The juicy filets were served up on plates so hot you could fry
an egg. The Brussels sprouts tasted more like dessert than a vegetable. We
ogled the lobster mac and cheese on the table next to us but saved our
appetites for the butter cake, oh the butter cake. Mastro’s most popular
dessert is a melt in your mouth cake full of butter served up with a small
scoop of ice cream and a magnificent side helping of homemade whipped cream.
The couple at the table next to us joked about sharing it with us, but we don’t
share our butter cake.
We went back again for a special
occasion and ordered the same exact meal. It was just as fabulous the second
time around. The following day, one of the delightful hostesses called and
thanked us for dining with Mastro’s. She said they were looking forward to
seeing us again soon. We will be back for steaks and a Mastro’s Cosmo or two or
three for New Year’s Eve.
KeyLimeTie created MojoBistro to exclusively serve the restaurant industry. Restaurants of all sizes use MojoBistro's online app building service to easily create a custom app to promote their businesses, which is important in this ever-expanding mobile world.
Creating custom iPhone, Android, and Windows Phone apps is not only affordable with MojoBistro but also smart. Our apps allow restaurants to interact directly with their customers through push notifications as well as offering reservation services. Some restaurants that use MojoBistro for their mobile marketing include Carnivale
, Tavern on Rush
, Nick's Fish Market
, Two Brothers Brewing
, and The Clubhouse
Do you spend the majority of your time surfing the Internet
on a tablet, computer, or mobile device? When you visit your favorite website
on each of these gadgets does it look the same to you?
Many businesses are rethinking traditional
website design featuring a static homepage in favor of more modern websites
with a responsive homepage. What does the mean? This means that one website
works on all gadgets. Responsive website design is a logical next step in this mobile-crazed
world. Here is a quick breakdown of website types for the beginner:
[Traditional Website] If your favorite website
appears on your iPhone Internet browser as a mini-version of the way it views
on your computer, then the business has a traditional website.
[Mobile Optimized Website] If the website appears
similar to the way it appears on your computer but in a more visually appealing
and organized manor, most likely the business has optimized their original
website to appear more user-friendly on mobile devices.
[Responsive Website Design (RWD)] If the website
appears eerily similar yet slightly different on each device you surf the
Internet on, then the website is most likely built with responsive design. Good
Examples: Culver’s, Starbucks, Grey Goose.*
The easiest way to test a website to see if it is a
responsive design is to grab the bottom right hand corner of the web browser
and slowly and steadily drag it to the left. Responsive design is built with
fluid grids allowing the website to respond quickly to the size the user makes
the browser window. Thus, appearing on all devices in the most user-friendly
and eye-catching manor. Responsive design adapts design to device and ultimately
enhances the user experience.
Additional benefits of responsive
design include allowing for a single source of content resulting in less
development costs and less maintenance as well as the convenience of building
the website one time and having it work with a consumer’s mobile phone, tablet,
and computer. Are you interested in exploring the world of responsive design?
Contact us today!
some of our staff’s favorite responsive web designs, but these sites were not
created by us.
Our CEO Chris Pautsch talked to CEO Blog Nation about fun ways to put a spin on branding. Find out what he had to say by clicking here to read the article.
Vote once a day, every day for KeyLimeTie in the Intuit Small Business Big Game!
Our Business Story
KeyLimeTie was formed on the ambition of 2 brothers, Chris
and Brian Pautsch, who combined their years of industry experience into a
shared vision to build the boutique tech agency. Since 2007, they have grown
KeyLimeTie from humble beginnings with 3 employees to more than 30 employees,
while still keeping their employees and customers feeling like part of the
family. Chris and Brian are both on a first-name basis with KLT clients and
strive to remain available to speak with clients one-on-one. We were selected
as 1 of Chicago's 101 Best & Brightest Companies to Work For 3 years in a
Now go vote here for us each day until the contest is up so we can win a shot at a commercial during the BIG GAME! Thanks for your support!
Are you looking to branch out and try a new dinner spot this weekend in the Chicago area? Then why not check out the Restaurant Raves by our partner company, MojoBistro. Here are three sample reviews of delicious Chicago restaurants, and we recommend you try at least one this weekend.
Twin Anchors Restaurant & Tavern, Lincoln Park:
Looking for a little bit of dining history to accompany your savory meal in Chicago? Then you definitely have to stop by Twin Anchors Restaurant & Tavern in Lincoln Park, just a few blocks from the Second City Theatre in Old Town. It’s like stepping back in time when you enter Twin Anchors. You might recognize the barbecue restaurant from its cameos in the Bonnie Hunt, Jim Belushi, Minnie Driver, and David Duchovny movie, “Return to Me,” from 2000. The old school ambiance could have something to do with the fact that Frank Sinatra used to hang out here when he was in town. Read the complete review on the MojoBistro blog by clicking here.
Mercadito Chicago, River North:
It just might be my favorite Mexican restaurant in Chicago! It definitely gets my vote for restaurant with the best margarita in town. There is simply nothing better than a margarita on the rocks made with freshly squeezed lime juice and good tequila after a long week at work. Hands down as far as I’m concerned, Mercadito has one of the freshest and tastiest margaritas in town as well as a first-rate line up of tequilas. I’m not a fan of margaritas made with cheap tequila and generic sweet and sour mix, which you definitely won’t find here. The bar at Mercadito is always packed with folks sipping on margaritas and that should tell you all you need to know! Read more.
Carmichael's Chicago Steakhouse, West Loop:
Carmichael’s Chicago Steakhouse in the West Loop is my go-to steak restaurant for dining before events at the United Center. The restaurant even offers a complimentary shuttle to the majority of events at the UC (call ahead to confirm). We’ve taken the shuttle to see the Blackhawks and Bulls. For a past holiday gift, we treated my mother-in-law to dinner at Carmichael’s and tickets to see her favorite team, the Blackhawks. It’s a great place to treat your loved ones to a special meal! We’ve dined at Carmichael’s for birthdays, anniversaries, and for fun date nights. Our friend even had her daughter’s first birthday party there on a Sunday afternoon. Whatever the occasion, Carmichael’s is a friendly place with delicious food to celebrate at! Read more.
MojoBistro is an affordable mobile app platform built specifically for the restaurant industry by KeyLimeTie. Keep an eye on the MojoBistro blog for more fabulous restaurant raves. And, head over to the MojoBistro Facebook page to participate in the Taste of Chicago competition.
On Saturday, July 6, members of the KeyLimeTie team volunteered at the 2013 Naperville Ribfest
. KeyLimeTie staff and their family members took control of a beverage tent for an afternoon shift to raise money for the annual event. The Naperville Ribfest is a community fundraiser organized by the Naperville Exchange Club that raises money for organizations that work towards the elimination of child abuse and domestic violence. It was the second year in a row that the KeyLimeTie team volunteered at the event. And, the team cannot wait to volunteer next year!
Do you know another local organization or event that our team might like to volunteer for or at? Let us know! Leave a comment below with the information.
About Naperville Exchange Club
The Exchange Club, America’s Service Club, is a group of men and women working together to make our communities better places to live through programs of service in Americanism, Community Service, Youth Activities, and its national program—The Prevention of Child Abuse.
The Exchange Club of Naperville was chartered in 1987 and is dedicated to the elimination of child abuse and domestic violence. Through financial contributions to more than 50 local charities, the Exchange Club has raised more than $13 million from its service activities at Ribfest.
The Exchange Club of Naperville has established Project H.E.L.P. as a Center for the Prevention of Child Abuse in 1992. Focused on stopping child abuse before it happens, Project H.E.L.P. supports parent education through the Parent Mentor Program. This program is supported by the Exchange Club of Naperville provides parent support and education through parent mentoring and offers opportunities for parenting classes. www.projecthelpdupage.org
Want to make a difference in your community, join the Exchange Club. To learn more about the Exchange Club or to join, visit: www.exchangeclub.org
Can you remember a day when you were not reliant on your smartphone? How many times a day do you pull your iPhone out of your pocket just to check the time? And, fancy timepieces are not the only technology to be taken over by Android phones and tablets. These days more and more people are giving up desktop computers and laptops to manage email, read books, and surf the web on the more portable and the more affordable technology such as smartphones and tablets.
Needless to say, this phenomenon is making mobile an extremely important part of your digital marketing strategy. Your business needs to have a mobile presence of some kind or another beyond your traditional website. If you are not already integrating mobile into your marketing plan and budget, the perfect time to start is now!
The top two ways to integrate mobile seamlessly into your digital marketing strategy is to create a custom mobile app for your business as well as to make sure your website is optimized for mobile. Once you have these two mobile pieces in place, you can branch out into the overwhelming territory of mobile advertising (more on that in another post).
Developing a custom mobile application to promote your business does not have to be an expensive undertaking. With the powerful advancements in mobile technology and design over the past few years, there are many efficient and affordable options to get the job done. Take for example MojoBistro, which allows restaurant owners to build custom iPhone, Android, and Windows Phone apps for their business at an extremely affordable rate and at the same time loaded with interactive features. Or you can partner with a web development company such as KeyLimeTie to develop a completely unique mobile application for your business.
It is important to think outside of the box when you are developing a mobile app for your company. There are millions of apps in the various app stores so your app will need to standout. Start by brainstorming what makes your business unique. What can you add to your app to give your end user a perk that will entice them to keep your mobile app on their phone for more than a hot minute?
For instance, KeyLimeTie created an app for the Naperville Running Company that includes a pace calculator. So the app functions as more than just a marketing component for the business, it also has added benefit for the customer or end user. Plus, adding a value component to your mobile app will increase customer engagement and the likelihood users will keep your app prominently on their smartphones. In the case of the Naperville Running Company mobile apps, the user is able to utilize the app on their daily runs thus giving them a perk and reminding them about the brand—keeping the running shop top of mind.
The second step to integrating mobile into your marketing strategy is to make sure your company’s website is optimized for viewing on a smartphone or tablet. If you have not touched your website in years then most likely it is not optimized for mobile. Pull your website up on your iPhone and check it out.
Need to revamp your website for mobile and possibly discuss a mobile app, then contact KeyLimeTie today!
I’ve chronicled my life events via Instagram since a vacation to San Diego and Las Vegas back in October 2011. Instagram was a fabulous way to take photos of giant pandas and document debauchery (eating too much good food and drinking one too many margaritas by the Encore pool). Even now in 2013, I am still a loyal user of Instagram despite the plethora of new photography apps flooding into the app stores. These days, I even find myself opening Instagram more than Facebook and definitely way more than Twitter. And, I still don’t use Vine despite all the hype.
So yesterday when the office started buzzing about the launch of video on Instagram, I couldn’t wait to make my first Instagram video masterpiece. I rounded up a few of the KeyLimeTie staff and tried it out. It was a pretty intuitive function to utilize. You simply choose photo or video via the respective icon, and then press and hold to create your 15 second video. Once 15 seconds comes to a close or you end the video yourself, you have the option to pick a new video filter such as Stinson, Vesper, Skyline, and more.
You even get to select your cover frame for the video. To me, this is what makes the Instagram video function a huge win. Selecting your cover frame ensures that Instagram continues to function the same as it did prior to the addition of video functioning. Users can still scroll through the app quickly to see what friends are posting and can choose to watch any videos by holding down the camera icon that appears on the photos that are video. This is a major score in my book for Instagram---continuity of service is what we love! They added an ingredient without ruining the flavor.
Are you documenting your life in photos with Instagram? If not, what are you waiting for? Download it today, it’s our recommended, must-have mobile app of the week.
Make sure you get your 15 seconds of Instagram fame by making a video! Looking for more details on the launch of video on Instagram, click here.